macys-logo Company Background

Macy’s, Inc. is one of America’s premier retailers. With fiscal 2014 sales of $28.1 billion, the company operates more than 880 stores in 45 states, the District of Columbia, Guam and Puerto Rico under the names Macy’s, Bloomingdale’s, Bloomingdale’s Outlet and Bluemercury, as well as the macys.com, bloomingdales.com and bluemercury.com websites. Macy’s diverse workforce includes approximately 166,900 employees, located across the country.

Macy’s believes good health begins with knowledge, making smart choices and practicing preventive care. Macy’s offers the Live Healthy program to help all its associates be as healthy as possible. At Macy’s locations across the country, associates are encouraged to Live Healthy every day. As part of Live Healthy, Macy’s sponsors programs, many including incentives, such as “Know Your Numbers” screenings, lifestyle coaching, disease management and tobacco cessation programs, flu shot clinics, wellness challenges and much more. In addition, Macy’s Healthy Choices medical options offer free preventative care coverage to enrolled associates and their families – as well as a 24/7 nurse line to answer questions any time, day or night. In recent years, Macy’s introduced a 5K Run/Walk as part of its Live Healthy Program.

Macy’s, Inc. Annual 5K Run/Walk

Macy’s senior leadership, including CEO Terry Lundgren, lead by example at the annual 5K event.

Macy’s annual 5K Run/Walk is a signature event and a favorite among employees, where they celebrate the company’s passion for giving back and living healthy. The event is a fun-filled morning for Macy’s employees, joined by senior leadership, colleagues, friends and family to walk and run together while raising funds for charity.

Macy’s Chairman and Chief Executive Officer, Terry Lundgren, places a high value on following a total wellness lifestyle, so Macy’s created this event as a new way to blend giving back and living healthy. The company had never organized its own 5K event before, but noticed its teams respond well to competition. Building on that notion, Macy’s created an event that would support physical well-being through friendly, workplace competition.

With the goal of supporting a total wellness lifestyle, Macy’s seeks to make the 5K event as inclusive and comprehensive as possible. The event is open to all of Macy’s New York-based corporate employees, as well as their family and friends. In addition, the race has multiple winner categories including, youth, male, female and over 40.

Finally, while the main activity of the event is the 5K run/walk, Macy’s also holds a light workout to kick off the race, offers healthy breakfast, lunch and snack options, features photo booths and entertainment, and even partners with local gyms to be on site at the event offering discounted memberships and fitness tips.

Results

The Macy’s 5K Run/Walk continues to be a success, with participation rates and the overall event size increasing yearly. In 2015, the third year of the event, it drew approximately 500 participants, which is nearly 10 percent of Macy’s total New York corporate employee population. Following the event, Macy’s sends out a survey to collect qualitative and quantitative data regarding the race and overall participant experience. The 2015 event garnered a very positive response, with participants rating the experience a 4.78 out of 5.